User experience consulting

Elizabeth Gusnoski

Websites, intranets and digital systems

About

I am a digital professional with years of experience in the planning, development, production and administration of large-scale, high-traffic websites and intranets. I specialize in research to drive evidence-based decisions, stakeholder engagement, information architecture and content design. I often work as an extension of internal teams; building capacity, guiding and advising, or jumping in to put solutions in place directly.

I'm based in Edmonton, Alberta, Canada and collaborate remotely worldwide.

I love grappling with tricky problems to make digital spaces more effective, usable and inclusive. 

Areas of Expertise

Strategy and Analysis

Gathering evidence through user research and stakeholder engagement. Getting curious, challenging assumptions and formulating strategic direction.

User Experience Design

Bringing structure, order and clarity through information architecture, metadata and content design.

Measurement & Implementation

Bridging the gap between vision and execution. Analytics implementation, KPIs, reports & dashboards.

Services

I offer a range of services and can participate in one  part of a project, lead from start to finish, or anywhere in between. 

Recent project examples: 

  • Usability evaluation, testing and recommendations to improve a provincial government agency website.
  • Creating a new intranet for a company of 500 employees, including platform selection, design and implementation.
  • Research and development of a strategy to improve a student application process.
  • Project management and user experience leadership to overhaul a non-profit website, including vendor management, wireframes / UX design, and analytics.  
  • Implementation of a SharePoint sites to help communications staff manage public engagement for over 100 projects.

Clients

I am proud to have worked with many public and private sector companies, including: 

Alberta Innovates, Athabasca University, EPCOR, Women Building Futures, Covenant Health, Reimagine Architects, NAIT, University of Alberta, Auditor General of Alberta, Strathcona County, Tycoon Events, Vision Creative

Get in Touch